When non-tech founders look to hire a Fractional CTO, there's a natural tendency to treat the engagement like hiring a contractor—measured in hours, outputs, and deliverables. But this mindset doesn't align with the nature of what a CTO actually provides.

At Fika, our mission is simple yet powerful: to be the technology cofounder for any non-tech entrepreneur who dreams of launching a software product—without the need for long-term equity commitments or financial burdens.

Starting a business is like crafting the perfect cup of coffee. As any coffee shop owner knows, success depends on the barista's skill, the quality of the beans, and the meticulous care given to every detail—from the grind to the pour.

In today's rapidly evolving tech landscape, businesses are faced with the critical decision of choosing the right leadership for their technical teams. The choice between a Full-time Chief Technology Officer and a Fractional CTO can significantly impact your budget and strategic direction.

Hiring a CTO is a critical decision, and finding the right candidate requires evaluating a combination of technical and leadership skills. The right CTO can bridge the gap between your vision and technical implementation.

In the fast-paced world of startups, the right Chief Technology Officer (CTO) is a critical hire for non-tech founders. A good CTO can bridge the gap between your vision and its technical implementation, ensuring that your business remains competitive, scalable, and aligned with its goals.

While CTOs often come from technical backgrounds, their primary responsibility is strategic leadership, not day-to-day coding. Many startup founders fall into the trap of thinking that a hands-on coding CTO is a must-have for success.

Creating a mockup is a crucial step in the software development process. It provides a visual representation of your product, helpin...

As your startup grows, the need for a full-time CTO becomes essential. Fika is here to ensure you find the perfect fit by guiding you throug...